News & Press: Press

Olivia Colman praises Ita with Amy Poehler on the “Good Hang” Podcast

20.09.2025 | News & Press | Press

Olivia Colman very kindly spoke about Ita this week, which was also picked up by USA Today, in reflecting positively on their previous work together on The Roses and Empire of Light. In particular, praising the advice Ita had given her during an intimate scene, to “imagine the sun is hitting your face”.

Ita responded on her socials, saying…”I really value Olivia’s honesty here (and thank you for the lovely shout-out in @usatoday) This is the very heart of Intimacy Coordination: supporting individuals to articulate their personal boundaries, and ensuring they are respected in the workplace. My role is never to push someone into intimacy, but to create a professional process where choice and consent are centred, so that actors can say yes with clarity, or no with equal confidence. In doing so, we not only safeguard the individual, but we also enable the work to be braver, more truthful, and created with integrity.”

Ita’s interview with Insider hits 63M views on YouTube

02.09.2025 | News & Press | Press

“For the genuinely romantic depictions of sex on screen, actors and directors can face a myriad of challenges. Film sets are often packed, demanding, and tiring. It’s only in the last few years that a specified role to guide and coach actors for love scenes has become mainstream. Intimacy coordinator Ita O’Brien worked on Netflix’s “Sex Education,” as well as HBO’s “Watchmen.” We attended one of Ita’s workshops in South London to find out how sex scenes are co-ordinated in movies.”

Ita at The Roses Premiere

29.08.2025 | News & Press | Press

Ita attends the London Premiere of The Roses, staring Benedict Cumberbatch, Olivia Colman, Andy Samberg and Kate McKinnon.

Providing the Intimacy Coordination for this film was a fantastic experience, and working with this group of actors was, as you’d expect, a total delight.

Jodie Turner-Smith, Michael Fassbender & Richard Gere discuss working with Ita on The Agency S2

18.07.2025 | News & Press | Press

The cast of The Agency Season 2, discuss with The Wrap, their positive experiences in working with Ita, and how using the Intimacy On Set Guidelines supported both actors’ well-being, and the efficiency of shooting intimate scenes.

Image credit – Michael Fassbender and Jodie Turner Smith in “The Agency”: Luke Varley/Paramount+ with Showtime

Ita in Vogue

08.07.2025 | News & Press | Press

portrait of a woman in a forest setting
Ita O'Brien. Photo: Camilla Greenwell

We’re delighted announce that Ita will be featured in a new interview with Vogue Australia!

Ita discusses her role as Intimacy Coordinator on Normal People and Sex Education, and shares actionable techniques to deepen connection in your own life

Gratitude goes to Analicinia for such fantastic interview experience

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